Your Beauty Bailout Plan: How Cosmetic Enhancement Can Make You Rich!

Okay, now that I’ve got your attention — let me explain…

What do top ranked tennis pro Maria Sharapova, supermodel Tyra Banks and Super Bowl quarterback Tom Brady all have in common — aside from talent? It is estimated that each of them earns over 10 million dollars of additional income from their sponsors simply because they are attractive! In football for instance, it is estimated that good–looking quarterbacks command approximately $300,000 more income than their less attractive counterparts!

But it’s not just celebrities who need to look good to succeed. Studies have shown time and again that physical appearance has a significant impact upon performance reviews and earned income in corporate America too! The ugly truth is, in a competitive market, the deciding factor between people of equal qualifications landing a job or getting a promotion may come down to which of the candidates is better looking. A recent study in the Journal of Economic Psychology concluded that beautiful people earn an average of up to 12% more than those with similar qualifications but who were judged unattractive. Likewise, it has been shown that obese women earn between 9% and 17% less than their svelte counterparts!

The trend to financially compensate people for their beauty crosses all occupational sectors including law, advertising, sports and education. Yale economist Daniel Hammermesh and Jeff Biddle report “People sort into occupations where beauty is likely to be more productive, but the impact of individuals’ looks on their earnings is mostly independent of occupation.” Over the course of a decade, Jeff Biddle studied the correlation
between an attorney’s appearance and income. He concluded “better looking attorneys earned more after five years of practice than their worse looking classmates.” Additional studies reveal that advertising firms display a startling correlation between good looking executives and correspondingly higher revenues and faster growth.

During times of economic downturn, we all need to make the most of what we’ve got — and where necessary, re-invent and re-brand ourselves to maximize our chances for success – both professionally and socially. Why do you think celebrities are such big fans of facelifts, tummy tucks and liposuction? They know that if they don’t look their very best, their livelihood is literally at stake!

So what can you do to maximize your appearance — and potentially, your income?

• Make certain that your hair is cut, colored and styled in the most flattering and
contemporary way. No stray grays!
• Freshen up your look. Take advantage of fashion consultants and personal
shoppers at major department stores and boutiques and incorporate the latest
trends into your wardrobe. Captivate your audience!
• Consider whether plastic surgery and/or certain cosmetic procedures could help to improve your appearance and self-esteem.

Things like pesky saddlebags, sagging skin, excessive wrinkles, dark circles under the eyes and acne scars can be simply and cost-effectively addressed with procedures like SmartLipo, Botox (and other Fillers) and simple laser treatments.

According to Malcom Gladwell, author of Blink, a person’s mind “takes about two seconds to jump to a series of conclusions” about another person. Two seconds of beauty has a big reward: a whopping 15% more earning power!

To find out how you can earn 15% — and look better to boot — please schedule a consultation with me right away. I’d be happy to discuss your questions and concerns about any problem areas you would like to correct — or any plastic surgery or cosmetic procedures you may be contemplating. Let’s think of it as your Beauty Bailout Plan for 2009 and beyond!

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